Wednesday, October 3, 2012
7 Tips On How To Get Your Guest Post Accepted
Today Kristen Lamb blogged about how to get your guest post accepted. This got me thinking about what I look for in guest posts. (And, by the way, bloggers love guest posts!)
So, without further ado, here are 7 tips for how to get your guest post accepted.
1. Tell the blogger what you can do for their blog
You don't want to email someone who doesn't know you and ask them to do something for you. You wouldn't do this in the non-digital world (aka 'real life') so don't do it in the digital one either. If you do, your email will be classified as junk mail and promptly deleted. Instead, present the blogger with an offer, tell them what you can do for them.
2. Show you are familiar with the blog
If you're offering to write a post on spec don't ask the blogger to set you a topic, suggest something. Also, make sure what you suggest is within the blogs subject matter. For instance, if the blog is about cooking, don't say you could write an article on how to get more pageviews a month. Yes, the blogger might be interested in receiving more pageviews, but a post about pageviews/SEO would be completely out of place for a food related blog.
3. Be patient, but not too patient
The more popular a blog is the more congested the blogger's mailbox gets. If you send off an email and you don't hear back within 24 hours, don't fret. They're busy, they'll get to it. If they don't, send a polite email about a week later mentioning your previous email. Chances are they meant to reply but something urgent came up.
4. Be flexible
The blogger might not be interested in any of your suggested topics so make sure to mention that you're open to suggestions. (Don't expect the blogger to set you a topic, but be flexible.) Sometimes there is a topic the blogger wanted to write about but hasn't had the time and it's very close to something you've suggested.
Even after you and the blogger have agreed on a topic they may have their own ideas about what title they'd like to use and how long the piece should be. This can be irritating, but chances are the blogger knows what works best for their blog and getting the maximum amount of exposure for your piece will benefit you both.
5. Promote your blog post
After your piece is published help the blogger promote it. Talk about your guest post on your blog and put a permanent link to it on your page. Mention it on Facebook and Twitter. If your post does well the blogger will want another one from you down the line but if it doesn't you might not get a second chance.
6. Include a short biography and a link to your website
Don't forget to include a short bio as well as, if you like, a picture of yourself. If you've written a book, or are holding an event you'd like publicity for, include that in the last paragraph of your article.
7. Be considerate
I've never asked anyone for exclusive rites to a piece, but be courteous and don't send a blogger something published elsewhere. Also, after your guest post is published don't keep shopping that guest post around to other bloggers. Personally, I'd have no trouble with it if you waited a few months, made some changes to the article, and then offered it to other bloggers, but make sure you've discussed this with whoever published your piece.
Good luck! :)
Other articles you might like:
- Pixar: 22 Ways To Tell A Great Story
- Kristen Lamb: Don't Let Trolls Make You Crazy
- 4 iPad Apps For Writers
Photo credit: wot nxt