Amazon's KDP Select Program: Is Exclusivity Worth The Perks?

A few days ago I mentioned that the Amazon store in India is now offering a 70% royalty option (Amazon's India Store Now Offers 70% Royalty Option) but apparently I didn't read the small print. Kris Rusch writes:

This week came the news that Amazon’s Kindle Direct Publishing program will offer its content providers a 70% royalty on all sales made in India—provided the content providers go with Kindle Select only. For those of you who don’t know, Kindle Select requires exclusivity from anyone who joins it. You can’t market your work on the iBookstore, for example, or on Kobo if you’re part of Kindle Select. Only on Amazon.

Let me play devils advocate. Many writers I've spoken with say they make upwards of 95% of their sales on Amazon, so selling only through Amazon is not costing them a great deal of money. Further, since Amazon gives them perks like free days and inclusion in the lending library many authors end up selling far more through Amazon than they would have through all the stores combined.

Personally, I thought the above line of reasoning was compelling, but Kris raises an excellent point. She writes:

[M]y own beliefs about maintaining different platforms for my work got reinforced this week after WMG hired someone to input the sales figures for the last six months. We looked at those numbers yesterday. I sell a lot of books on Kindle, but my biggest selling title, a short story called “The Moorhead House,” sold a grand total of one copy on Kindle from January to June.

Every single one of “The Moorhead House”’s rather surprising (to me) sales came on the Nook. For some reason, Nook readers either like or have found or continue to find that one short story. And they buy it more than they buy anything else of mine offered through Barnes & Noble.

If I had joined Kindle Select with that story, I doubt I would have made comparable sales.

I don't think I've read a business post of Kris Rusch's that wasn't well written and well thought out. This one is no exception. If you'd like to read the whole thing here's the the link: The Business Rusch: Content is King.

I'd like to share one more thing with you before I leave. Kris writes:

If you can control the content, then you can control the money.

But here’s the problem with content: it’s not easy to create. If a bunch of monkeys at typewriters could write novels, don’t you think the publishing industry would have conscripted the little buggers decades ago?

I thought that was hilarious! So true.

Other articles you might like:
- How To Format A Word Document For Amazon's KDP Publishing Program
- Lyla Sinclair's 8 Secrets Of Successful Romance Writing
- Indie Books: What Price Is Right?

Photo credit: Karen Woodward

Amazon's India Store Now Offers 70% Royalty Option

I found this in my inbox last night. From Amazon:

We are happy to announce that the popular 70% royalty option is now available for sales to customers in India for titles enrolled in KDP Select. This royalty option is available for books sold from the new India Kindle Store, Kindle devices, and Kindle apps.

New features for authors and publishers in India include the ability to set prices specific for India, receive royalty payments in INR, and now earn up to 70% royalties when enrolled in KDP Select. For additional details, check out our Terms and Conditions:

https://kdp.amazon.com/self-publishing/help?topicId=APILE934L348N

Also, take a look at the 70% List Price Requirements:

https://kdp.amazon.com/self-publishing/help?topicId=A301WJ6XCJ8KW0

If you would like to review or change your royalty preferences for each title sold in India, just visit the KDP Bookshelf here:

https://kdp.amazon.com/self-publishing/dashboard

Looks like the ebook market in India is just getting started:

If you happened to wander down the aisles of the Delhi Book Fair that concluded recently, you would think that India is soon going to be swamped by a tsunami of ebooks, heralding a digital revolution in e-reading like never before. Almost every other store had something about soon-to-come ebook offerings.

The reality is that the Indian publishing industry in its offline form is still flourishing, churning out 100,000 titles a year and growing at 12 to 15 per cent a year. Many of the biggies in the book selling business seem impervious to all the noise about the business of reading digitally. Leading online book chain, Flipkart, had earlier said it was studying the space, but refused to comment on ebooks for this story. Snapdeal, the online marketplace, says that it is treading cautiously. Snapdeal co-founder and chief executive officer, Kunal Bahl, says that he too is analysing opportunities, but first wants “to ensure that there are enough devices for people to access ebooks.”

Looks like a great market for indie authors! The rest of this article can be read here: Is an ebook revolution around the corner? Thanks to the Passive Voice Blog for the link.

Other articles you might like:
- How To Format A Word Document For Amazon's KDP Publishing Program
- Lyla Sinclair's 8 Secrets Of Successful Romance Writing
- Indie Books: What Price Is Right?

Photo credit: Unknown