Bob Mayer: Your Product Is Your Story

This is from Bob Mayer over at Digital Book World:

The product is the story.  Not the book, not the eBook, not the audio book.  The Story.
The consumer is the reader.  Not the bookstores, the platform, the distributor, the sales force.  The Reader.

Read Bob's entire (very short!) piece here: A Simple Concept for Publishing.

I like the idea that, at the most fundamental level, what writers produce are stories. Similarly, what readers read are stories, conveyed in whatever medium--digital, print, big screen, little screen, holograms (one day!). As long as there are readers, writers will be able to make a living. * knock on wood*

Further reading:
- Helping Writers De-Stress: Meditation Apps
- 8 Ways To Become A Better Writer

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