Friday, June 22

Amazon Award-Winner Regina Sirois & The Problems Of Indie Distribution

I love success stories!
When author Regina Sirois decided to self-publish her young adult literary fiction, On Little Wings, she found the process satisfying but for one aspect: the gate to getting her book into bookstores was nearly impossible to open. While she was happy with her ebook and print sales online, it was the bookstore experience that was left out of the process.

“That is the one hurdle I couldn’t break,” said Sirois in an interview yesterday with GoodEReader. “I loved being a self-published author, but getting it in bookstores was the last gate I couldn’t get through.”

That will certainly change now that Sirois’ novel won the young adult category for the 2012 Amazon Breakthrough Novel Awards. The winner in each of the two categories will win a publishing contract with Penguin and a $15,000 advance, and Sirois will most definitely see her book gracing the shelves of her local bookstore.

“I said in my speech at ABNA that I am grateful for this opportunity but it wrecked my marriage,” Sirois laughed. “I wasn’t going to enter. My husband forced me to enter it in ABNA at the last second, right before the contest closed. I told him it sounded like a huge waste of time for me to even enter. He mentioned it to me several times and I told him no. He came back two days before it closed and said, ‘If you don’t enter it, I will enter it for you.’ It was about 11 o’clock at night and I was tired and more than a little irritated with him, but I did it. He’s right about everything now! I will not live this down.”
Read the rest of the article here: ABNA Winner Regina Sirois on Indie vs Traditional Publishing.

Distribution was something John Locke had trouble with as well, here are his comments from a recent interview with IndieReader:
Before entering into my distribution deal with Simon & Schuster, I knew that TV and print media was the exclusive domain of traditionally-published authors. I knew as an indie author it was unlikely I would ever be interviewed on TV, or have my paperback, Wish List, reviewed in print media. So I knew there was an exclusive club. But I thought my distribution deal made me a member, or at the very least, an honorary member. Boy, was I wrong! I hired a publicist and offered myself up…and quickly learned I was not part of the club! Not one media outlet would talk to me or review my book.  Even the little papers in the towns where I grew up and went to high school and college refused to do a story on me!
- John Locke on the Big Problem (Still) Facing Indies
Hopefully, one day, it will be possible for indie authors to strike distribution deals with bookstores. Who knows, perhaps one day Waterstones will carry certain indie books! Here's hoping.

The important thing is to keep writing. Cheers.


  1. to all indie writers- keep tapping those keyboards! You are making a huge literary contribution, even if some people have trouble admitting it.

    1. Wow! Thanks for the comment and congratulations. Beautiful story about how your husband got you to apply for Amazon's Breakthrough Award. Looking forward to reading Little Wings.

      By the way, love your blog, great template. I encourage anyone who reads this to go check it out at:

      Not that you'll need it, but best of luck in the future. Cheers! :-)

    2. Thank you. In the chaotic world of literature today, we all need luck! It's getting hairy out there. :) Best wishes to you!


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